Linguistics 490, Vicissitudes of
The Four Horsemen of the Apocalypse
Postal, Lakoff, Ross, and McCawley
“Lakoff and Ross, we have seen, were the
evangelical salesmen, taking generative
semantics to the consumers.
McCawley . . .
was the den mother, rearing the second
generation of generative semanticists in
Postal was the big gun” (p. 147).